What is SEO?
SEO, or Search Engine Optimization , is the process of optimizing your website and its content in order to rank higher in search engine results pages (SERPs). The goal of SEO is to increase organic traffic to your site by making it more visible to search engines like Google. How Does SEO Work? SEO works by helping search engines understand the content on your website and determining how relevant and useful it is to users. There are many factors that go into how search engines rank websites, including the quality and relevance of the content, the structure, and organization of the site, and the presence of keywords and phrases that people use when searching for information. To optimize your website for search engines, you can take a number of steps, including: Conduct keyword research: Identify the words and phrases that people are using when searching for information related to your business or industry. Optimize your website's content: Use the keywords you've identi
